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System integrators trying to break into Contact Center and CX work often underestimate how much domain credibility matters in enterprise deals. This post would cover what it actually takes to build that credibility.
What we'd cover here
- The gap between "we can implement platform X" and genuine advisory credibility
- How to position a practice before you've delivered your first few reference projects
- What enterprise buyers actually screen for in an SI's CX capability during procurement
- A rough roadmap for going from zero to a defensible practice
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